Empire Card commercial - 1970's

Format: 16mm

Archive ID: 0819

Notes: Empire Card commercial from M And T Bank - 1970's from a 16mm print

Tags: #16mm #archival

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Shotlist & Visual Analysis

The still from the 'Empire Card commercial - 1970's' features a simple, solid background with a deep maroon color, typical of the era's aesthetic. The composition seems to focus on minimalism, likely emphasizing the branding or promotional message of the Empire Card from M&T Bank. The image bears the characteristics of a 16mm print, suggesting graininess or texture.

00:00:00.000 — The still from the 'Empire Card commercial - 1970's' features a simple, solid background with a deep maroon color, typical of the era's aesthetic. The composition seems to focus on minimalism, likely emphasizing the branding or promotional message of the Empire Card from M&T Bank. The image bears the characteristics of a 16mm print, suggesting graininess or texture.

The 16mm still features bold, white text on a simple maroon background, reading 'EMPIRE CARD M&T BANK MEMBER FDIC.' The design is minimalistic, characteristic of 1970s advertising, emphasizing the bank's branding and reliability.

00:00:58.692 — The 16mm still features bold, white text on a simple maroon background, reading 'EMPIRE CARD M&T BANK MEMBER FDIC.' The design is minimalistic, characteristic of 1970s advertising, emphasizing the bank's branding and reliability.

The still features a simple and bold graphic design with the text 'EMPIRE CARD' prominently displayed above 'M&T BANK,' emphasizing the bank's branding. The background is a muted shade, contributing to a retro 1970s aesthetic. It also includes 'MEMBER FDIC' to highlight the bank's affiliation and credibility. The overall composition is straightforward and focused on promoting the Empire Card service.

00:00:59.359 — The still features a simple and bold graphic design with the text 'EMPIRE CARD' prominently displayed above 'M&T BANK,' emphasizing the bank's branding. The background is a muted shade, contributing to a retro 1970s aesthetic. It also includes 'MEMBER FDIC' to highlight the bank's affiliation and credibility. The overall composition is straightforward and focused on promoting the Empire Card service.

Film Transcript / Subtitles

When it comes to finances, most people hold to a strict line, a responsible line, like the one you get from Empire Card. It can help you do many things. Enjoy dinner for two. Handle emergencies. Be entertained with it. Buy a book with it. Get in style with it. Buy a TV with it. Watch a game with it. Use it instead of money. You can even arrange a trip with it. Declare your independence with it. It does what a charge card should. Helps you keep expenses in line. Empire Card from M&T Bank.