Fair Housing PSA - 1968?

Format: 16mm

Archive ID: 0791

Notes: From a 16mm print Voice-Over: Male: They told us the apartment was rented - then they rented it to someone else a few days later. Female: If you're black, you've got to be famous to live where you want. You call up - the agent has a house. Show your face - it vanishes. Male: With the 'For Sale' sign right outside, the agent told me the place was sold already. I'll tell you why me and my family can't live in that neighborhood - 'cause we're black. Female: The ad said the apartment was 148 dollars. We got there and the rent was 165 dollars. 165 dollars... there aught to be a law! Announcer: There is a law. The Fair Housing Law of 1968. And anybody who stops you from living anyplace because of your color, religion, race is breaking that law. Don't let him get away with it. Write for your rights to Fair Housing, Washington DC. Unfair housing isn't unfair. It's illegal. ffn017-19

Tags: #16mm #archival

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Shotlist & Visual Analysis

The still from the 16mm print of the 'Fair Housing PSA - 1968?' prominently features the word 'Unfair,' likely emphasizing the theme of housing discrimination. The context provided includes voice-over snippets from both a male and female, highlighting the challenges faced by Black individuals in securing housing. The message communicates the frustrations and inequities in the housing market, underscoring the issue of racial discrimination during that era. The stark visual of the word paired with the voices conveys a strong social justice message.

00:00:31.398 — The still from the 16mm print of the 'Fair Housing PSA - 1968?' prominently features the word 'Unfair,' likely emphasizing the theme of housing discrimination. The context provided includes voice-over snippets from both a male and female, highlighting the challenges faced by Black individuals in securing housing. The message communicates the frustrations and inequities in the housing market, underscoring the issue of racial discrimination during that era. The stark visual of the word paired with the voices conveys a strong social justice message.

Film Transcript / Subtitles

They told us the apartment was rented and they rented it to someone else a few days later. If you're black you've got to be famous to live where you want. You call up. The agent has a house. Show your face. It vanishes. With the for sale sign right outside the agent told me the place was sold already. I'll tell you why me and my family can't live in that neighborhood. Because we are black. The ad said the apartment was a hundred and forty-eight dollars. We got there and the rent was a hundred and sixty-five dollars. A hundred and sixty-five dollars. There ought to be a law. There is a law. The Fair Housing Law of 1968. And anybody who stops you from living anyplace because of your color, religion, race, is breaking that law. Don't let him get away with it. Write for your rights to Fair Housing, Washington D.C. Unfair housing isn't unfair. It's illegal.