00:00:30.998 — The still features a wooden rolling pin resting on a plain surface. The image is presented in grayscale, giving it a classic, vintage feel. The text 'Not for broadcast' appears at the top, indicating it is likely a behind-the-scenes or promotional piece related to the General Mills Total cereal commercial. The simplicity of the rolling pin may suggest themes of traditional cooking or home-made meals, linking to the idea of wholesome ingredients associated with the cereal.

00:00:49.049 — The still features a glass pie dish containing a pie that has been cut in half, revealing its filling. The crust appears golden and flaky, while the interior showcases what looks like apple filling. The monochrome presentation gives it a vintage aesthetic, typical of mid-20th century advertising, emphasizing the appeal of the product in a nostalgic and wholesome manner. The text 'Not for broadcast' indicates that this is a draft or unreleased material.

00:00:59.559 — The still from the 'General Mills combined commercial: Total cereal' features text against a black background, likely indicating the source or title related to 16mm film. It emphasizes a classic or retro cinematic quality, often associated with past advertising styles.