Hearing PSA

Format: 16mm

Archive ID: 0572

Notes: PSA for the Better Hearing Institute

Tags: #16mm #archival

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Shotlist & Visual Analysis

The still from the 'Hearing PSA' features a lively crowd at an event, with several individuals showing excitement and engagement, likely encouraging awareness about hearing health. The atmosphere appears dynamic, highlighting the importance of communication and sound, relevant to the message of the Better Hearing Institute.

00:00:00.000 — The still from the 'Hearing PSA' features a lively crowd at an event, with several individuals showing excitement and engagement, likely encouraging awareness about hearing health. The atmosphere appears dynamic, highlighting the importance of communication and sound, relevant to the message of the Better Hearing Institute.

The 16mm still from the 'Hearing PSA' shows an open scrapbook or album. The page features the title 'RED DEVILS FIGHT ON!' with some drawings and photographs, likely commemorating a team or event. The overall tone appears nostalgic, possibly connecting the message of the PSA to themes of community and support.

00:00:11.812 — The 16mm still from the 'Hearing PSA' shows an open scrapbook or album. The page features the title 'RED DEVILS FIGHT ON!' with some drawings and photographs, likely commemorating a team or event. The overall tone appears nostalgic, possibly connecting the message of the PSA to themes of community and support.

The still features a young woman looking at a scrapbook or photo album. The focus is on a page titled 'AFTER THE PROM,' which includes images of a horse-drawn carriage and various prom-related activities. This PSA emphasizes nostalgia and the importance of hearing, likely connecting the joyful memories of prom to the ability to engage and hear these experiences.

00:00:24.157 — The still features a young woman looking at a scrapbook or photo album. The focus is on a page titled 'AFTER THE PROM,' which includes images of a horse-drawn carriage and various prom-related activities. This PSA emphasizes nostalgia and the importance of hearing, likely connecting the joyful memories of prom to the ability to engage and hear these experiences.

The still features a person holding an open book or magazine page with images showcasing a 'Senior Orchestra.' One prominent photo depicts musicians playing in an orchestral setting, likely highlighting the importance of music and community engagement in promoting better hearing. The layout includes bold text labeling the section 'SENIOR ORCHESTRA.'

00:00:39.473 — The still features a person holding an open book or magazine page with images showcasing a 'Senior Orchestra.' One prominent photo depicts musicians playing in an orchestral setting, likely highlighting the importance of music and community engagement in promoting better hearing. The layout includes bold text labeling the section 'SENIOR ORCHESTRA.'

The still features a hand holding an open scrapbook with a visible page titled 'Basketball Championship.' It showcases a group of cheerleaders celebrating, likely during a basketball event. The visuals suggest a nostalgic or celebratory context, possibly emphasizing community and involvement, aligning with the mission of the Better Hearing Institute to promote awareness about hearing health.

00:00:47.147 — The still features a hand holding an open scrapbook with a visible page titled 'Basketball Championship.' It showcases a group of cheerleaders celebrating, likely during a basketball event. The visuals suggest a nostalgic or celebratory context, possibly emphasizing community and involvement, aligning with the mission of the Better Hearing Institute to promote awareness about hearing health.

The still from the PSA for the Better Hearing Institute features a smiling woman wearing a red sweater, sitting and holding a white box. She appears cheerful and engaging, likely aiming to convey a positive message about hearing health. The background is neutral, enhancing the focus on her expression and the box.

00:00:56.790 — The still from the PSA for the Better Hearing Institute features a smiling woman wearing a red sweater, sitting and holding a white box. She appears cheerful and engaging, likely aiming to convey a positive message about hearing health. The background is neutral, enhancing the focus on her expression and the box.

The still from the 'Hearing PSA' features a young woman with long hair, partially obscured by low lighting that creates a purple hue. She appears to be holding a magazine or pamphlet, possibly related to hearing awareness. The focus is soft, emphasizing a warm, inviting scene, likely intended to convey a personal connection to hearing health.

00:00:59.559 — The still from the 'Hearing PSA' features a young woman with long hair, partially obscured by low lighting that creates a purple hue. She appears to be holding a magazine or pamphlet, possibly related to hearing awareness. The focus is soft, emphasizing a warm, inviting scene, likely intended to convey a personal connection to hearing health.

Film Transcript / Subtitles

How many precious memories are measured by the sounds of happiness? How empty life must be without them. Yet many people suffer needlessly because they won't admit being hard of hearing, as if it bore some sort of stigma. Over 14 million people are missing an important part of their lives because they can't hear the passing parade. Over 3 million are of school age. Most can be helped, either medically or through amplification. If you or someone you know suffers from hearing loss, don't put it off. Get help now. Send for the booklet, They Overcame Hearing Loss. It's free from the Better Hearing Institute. Write Hearing, Box 1840, Washington, D.C., 20013. You should hear what you're missing.