Hire the handicapped PSA

Format: 16mm

Archive ID: 0235

Notes: 'Remember these words. Don't ask what your country can do for you. Ask what you can do for your country. One thing we can do is to give our veterans and handicapped a break. Take these men, they're eager to learn and just busted to please customers. They have a real future. They taught me it's ability to counts, not disability. All they need is a chance. I have heard my boss say the same thing. It's the ability, not disability that counts. You have the war veterans in the handicap, the break when it comes to jobs, it's good business.' ffn049 03 hire the handicapped psa

Tags: #16mm #archival

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Shotlist & Visual Analysis

The still from the 'Hire the Handicapped' PSA emphasizes the importance of supporting veterans and individuals with disabilities. It conveys a message of empowerment, highlighting their eagerness to work and contribute to society. The phrase about focusing on 'abilit' suggests that everyone has unique strengths worth recognizing and fostering, urging viewers to consider how they can positively impact their community.

00:00:00.000 — The still from the 'Hire the Handicapped' PSA emphasizes the importance of supporting veterans and individuals with disabilities. It conveys a message of empowerment, highlighting their eagerness to work and contribute to society. The phrase about focusing on 'abilit' suggests that everyone has unique strengths worth recognizing and fostering, urging viewers to consider how they can positively impact their community.

The still from the 'Hire the Handicapped' PSA features a powerful message advocating for the inclusion of veterans and individuals with disabilities in the workforce. It highlights their eagerness to learn and serve customers, emphasizing the importance of recognizing ability over disability. The imagery likely includes symbolic elements related to service and community involvement, underscoring the call to action for viewers to support and hire these individuals.

00:00:00.634 — The still from the 'Hire the Handicapped' PSA features a powerful message advocating for the inclusion of veterans and individuals with disabilities in the workforce. It highlights their eagerness to learn and serve customers, emphasizing the importance of recognizing ability over disability. The imagery likely includes symbolic elements related to service and community involvement, underscoring the call to action for viewers to support and hire these individuals.

The still from the 'Hire the Handicapped' PSA features a close-up of a sign that reads 'PRODUCE.' The setting appears to be a grocery or market environment, likely emphasizing the importance of employment opportunities in such spaces for veterans and people with disabilities. The context highlights a message of inclusion and the potential for individuals with different abilities to contribute positively to society.

00:00:05.205 — The still from the 'Hire the Handicapped' PSA features a close-up of a sign that reads 'PRODUCE.' The setting appears to be a grocery or market environment, likely emphasizing the importance of employment opportunities in such spaces for veterans and people with disabilities. The context highlights a message of inclusion and the potential for individuals with different abilities to contribute positively to society.

The 16mm still from the 'Hire the Handicapped PSA' features a man in a white shirt engaged in work, presumably in a store setting. The background shows shelves stocked with various cans, emphasizing a retail environment. The surrounding context suggests a strong message about inclusivity and the capabilities of veterans and individuals with disabilities, encouraging viewers to recognize their potential and contributions to society.

00:00:26.593 — The 16mm still from the 'Hire the Handicapped PSA' features a man in a white shirt engaged in work, presumably in a store setting. The background shows shelves stocked with various cans, emphasizing a retail environment. The surrounding context suggests a strong message about inclusivity and the capabilities of veterans and individuals with disabilities, encouraging viewers to recognize their potential and contributions to society.

The still from the 'Hire the Handicapped' PSA features a man in a suit speaking to a driver in a car. The setting appears to be a parking lot filled with cars, emphasizing a casual yet earnest interaction. The messaging revolves around supporting veterans and handicapped individuals, highlighting their eagerness to work and contribute positively to society. The tone is motivational, urging viewers to recognize the abilities of these individuals.

00:00:28.562 — The still from the 'Hire the Handicapped' PSA features a man in a suit speaking to a driver in a car. The setting appears to be a parking lot filled with cars, emphasizing a casual yet earnest interaction. The messaging revolves around supporting veterans and handicapped individuals, highlighting their eagerness to work and contribute positively to society. The tone is motivational, urging viewers to recognize the abilities of these individuals.

The still from the 'Hire the Handicapped' PSA features a prominent banner with the text 'CORN PRODUCTS COMPANY,' set against a backdrop of trees. The image conveys a message of support for veterans and individuals with disabilities, emphasizing their eagerness to learn and contribute to the workforce. The PSA encourages viewers to consider how they can help these individuals by providing opportunities, promoting the idea that everyone has abilities worth recognizing.

00:00:34.167 — The still from the 'Hire the Handicapped' PSA features a prominent banner with the text 'CORN PRODUCTS COMPANY,' set against a backdrop of trees. The image conveys a message of support for veterans and individuals with disabilities, emphasizing their eagerness to learn and contribute to the workforce. The PSA encourages viewers to consider how they can help these individuals by providing opportunities, promoting the idea that everyone has abilities worth recognizing.

The still from the 'Hire the Handicapped' PSA features a man in a suit, seen from behind, standing next to a vintage car. Behind him, there is a delivery truck with the words 'Aradale' visible. The setting appears to be urban, likely in the mid-20th century, reflecting a call to action to support veterans and differently-abled individuals in the workforce. The message emphasizes recognizing abilities rather than disabilities, promoting inclusivity and opportunities for these individuals.

00:00:35.736 — The still from the 'Hire the Handicapped' PSA features a man in a suit, seen from behind, standing next to a vintage car. Behind him, there is a delivery truck with the words 'Aradale' visible. The setting appears to be urban, likely in the mid-20th century, reflecting a call to action to support veterans and differently-abled individuals in the workforce. The message emphasizes recognizing abilities rather than disabilities, promoting inclusivity and opportunities for these individuals.

The still from the 'Hire the Handicapped' PSA features a bold message emphasizing that 'Ability Counts.' It promotes the hiring of veterans and handicapped individuals, highlighting their eagerness to learn and serve customers effectively. The central theme encourages viewers to reconsider their perceptions of disability in the workforce, framing the inclusion of these individuals not just as a moral obligation, but as beneficial for businesses. The message echoes a call to action, urging people to recognize the potential and value of all workers.

00:00:52.853 — The still from the 'Hire the Handicapped' PSA features a bold message emphasizing that 'Ability Counts.' It promotes the hiring of veterans and handicapped individuals, highlighting their eagerness to learn and serve customers effectively. The central theme encourages viewers to reconsider their perceptions of disability in the workforce, framing the inclusion of these individuals not just as a moral obligation, but as beneficial for businesses. The message echoes a call to action, urging people to recognize the potential and value of all workers.

The still from the 'Hire the Handicapped' PSA features a circular emblem that symbolizes support for the employment of handicapped individuals. The design includes an eagle, representing strength and freedom, and emphasizes the importance of providing opportunities for veterans and people with disabilities. The message encourages viewers to consider their role in helping these individuals find meaningful work, promoting the idea of ability over disability. The overall tone is motivational, highlighting the potential and eagerness of those willing to contribute to the workforce.

00:00:57.858 — The still from the 'Hire the Handicapped' PSA features a circular emblem that symbolizes support for the employment of handicapped individuals. The design includes an eagle, representing strength and freedom, and emphasizes the importance of providing opportunities for veterans and people with disabilities. The message encourages viewers to consider their role in helping these individuals find meaningful work, promoting the idea of ability over disability. The overall tone is motivational, highlighting the potential and eagerness of those willing to contribute to the workforce.

Film Transcript / Subtitles

Remember these words. Don't ask what your country can do for you. Ask what you can do for your country. One thing we can do is to give our veterans and handicapped a break. Take these men. They're eager to learn and just bustin' to please customers. They have a real future. They taught me it's ability that counts, not disability. All they need is a chance. I have heard my boss say the same thing. It's the ability, not disability, that counts. Give the war of veterans and the handicapped a break when it comes to jobs. It's good business.