Lorne Greene Bonanza PSA 1968 - overseas aid - Help Through Your Faith

Shotlist & Visual Analysis

The still features Lorne Greene in a rustic, wooden-set environment, typical of his role in 'Bonanza.' He is dressed in a buttoned-down shirt with a vest, appearing engaged and earnest. The backdrop includes rich curtains and various props, suggesting a thoughtful atmosphere. Greene is likely addressing the audience, possibly reading from cue cards, as indicated by your brother's observation. The overall tone reflects a blend of authority and compassion, fitting for a public service announcement about overseas aid.

00:00:01.001 — The still features Lorne Greene in a rustic, wooden-set environment, typical of his role in 'Bonanza.' He is dressed in a buttoned-down shirt with a vest, appearing engaged and earnest. The backdrop includes rich curtains and various props, suggesting a thoughtful atmosphere. Greene is likely addressing the audience, possibly reading from cue cards, as indicated by your brother's observation. The overall tone reflects a blend of authority and compassion, fitting for a public service announcement about overseas aid.

The still from the 1968 PSA features Lorne Greene, dressed in a rugged outfit with a western-style vest. He appears to be speaking directly to the audience with a serious expression, emphasizing the importance of overseas aid. The background has rich, deep colors, likely red curtains, suggesting a dramatic setting. His posture and gaze imply an authoritative presence, typical of the character he portrayed in 'Bonanza.' The impression of him reading from cue cards aligns with the structured delivery of his message.

00:00:49.550 — The still from the 1968 PSA features Lorne Greene, dressed in a rugged outfit with a western-style vest. He appears to be speaking directly to the audience with a serious expression, emphasizing the importance of overseas aid. The background has rich, deep colors, likely red curtains, suggesting a dramatic setting. His posture and gaze imply an authoritative presence, typical of the character he portrayed in 'Bonanza.' The impression of him reading from cue cards aligns with the structured delivery of his message.

Film Transcript / Subtitles

Hello, I'm Lorne Green. For a moment, imagine yourself among thousands overseas, waiting in line for your daily meal, your only meal for the day. In many parts of India, that amounts to six ounces or less of wheat. Or you're cold and ragged, in need of clothing. It might be you. You might have been one of the millions overseas who are still now desperately in need of aid. Now just imagine their plight and help them through your religious faith. Protestants give to the one great hour of sharing. Catholics, to the Bishops' Overseas Aid Fund. And if you're Jewish, to the United Jewish Appeal. Help yourself by helping others and give through these three great faiths. When your religious faith makes its appeal, give generously to the needy overseas. You'll be thankful you did. And so will they. Thank you.